Co-op advertising programs for manufacturers and their dealer networks · United States and Canada Dealer support (877) 936-COOP

Industries

Co-op advertising support across fifteen dealer networks.

Each page explains how programs typically work in that channel, what manufacturers need and how dealers can use existing funds.

For manufacturers
Program design, participation and verification
For dealers
Each page has a dealer section
Markets
United States and Canada
01

Water treatment and filtration

Softener, filtration and treatment brands supporting authorized dealer and installer networks.

Authorized dealers · installer-dealers
02

Fireplaces, stoves and hearth

Fireplace, stove and hearth brands supporting specialty retailers and installer-dealers.

Hearth retailers · installer-dealers
03

Cabinetry

Cabinet brands supporting kitchen and bath showrooms, dealers and design partners.

Showrooms · cabinet dealers · designers
04

Agricultural implements and attachments

Implement and attachment brands supporting multi-line agricultural equipment dealers.

Multi-line equipment dealers
05

Commercial roofing systems

Roofing system brands supporting authorized commercial contractors and applicators.

Authorized contractors · applicators
06

Snowplows, spreaders and snow equipment

Snow equipment brands supporting distributors, dealers and subdealers.

Distributors · dealers · subdealers
07

Independent jewelry and watches

Jewelry and watch brands supporting independent jewelers and authorized retailers.

Independent jewelers · authorized retailers
08

Retail mobility equipment and lift chairs

Mobility equipment and lift chair brands supporting authorized retail dealers.

Retail dealers · home medical equipment retailers
09

Garden centers and lawn and garden products

Lawn and garden brands supporting independent garden centers and hardware retailers.

Garden centers · nurseries · hardware retailers
10

Docks, boat lifts and waterfront equipment

Dock, boat lift and waterfront brands supporting authorized dealers and installers.

Authorized dealers · installer-dealers
11

Windows and exterior doors

Window and door brands supporting dealers, replacement contractors and installers.

Dealers · contractors · installers
12

Pool equipment, water care and heating

Pool equipment, water care and heating brands supporting dealers and service partners.

Pool retailers · equipment dealers · service partners
13

Hot tubs and spas

Hot tub and spa brands supporting authorized showroom dealers.

Spa dealers · showroom retailers
14

Utility and cargo trailers

Trailer brands supporting independent and multi-line trailer dealers.

Independent dealers · multi-line dealerships
15

Industrial lifting and service-crane equipment

Overhead lifting and service crane brands supporting industrial distributors and dealers.

Industrial distributors · equipment dealers

Not listed?

Our approach works in any network with manufacturer advertising funds.

If your products sell through dealers, retailers, contractors, installers or distributors, the same principles apply. Tell us about your network.

Book a consultation

Book a consultation

Let’s look at your program together.

Tell us where your program stands today. We’ll follow up to schedule a conversation about program design, dealer participation, compliance or claims support.

Review mode: sample proof is outlined