Service 01
Design a co-op program dealers can follow.
We help you define the digital activities your program supports, the creative and brand requirements, the approvals and the evidence, then write it in a form dealers can use.
- Best for
- Manufacturers creating a first digital program or rewriting one dealers underuse
- Works with
- Your channel, marketing and finance teams
- Delivered as
- Program rules, dealer guide and evidence checklist
What’s included
The work, in detail.
Eligibility design
Which channels, placements, fees and production costs the program supports, by country and partner tier.
Creative and brand requirements
Logo use, product imagery, required wording and destination standards.
Approval workflow
What needs pre-approval, who approves and the turnaround dealers should plan for.
Evidence standards
The records each activity requires: approval, delivery, cost and anything else the program needs.
Dealer-facing instructions
A clear guide and checklist written for dealers, not lawyers.
Launch plan
Sequencing, communications and the first dealers to activate.
How it works
Four steps.
Review
Current program, dealer feedback and claim history.
Design
Eligibility, requirements, approvals and evidence.
Write
Program rules, dealer guide and checklist.
Launch
Communications and onboarding plan.
Want dealers to have an approved agency under your brand? We can also deliver digital marketing to your network as a white-label service. White-label digital marketing
What you receive
Deliverables
- Program rules document
- Dealer guide in plain language
- Evidence checklist by activity
- Approval workflow
- Launch and communications plan
Related industries
FAQ
Questions we hear
How long does program development take?
It depends on the program’s scope and your internal review. We set a schedule at the start and work backward from any season you need to meet.
Can you work from our existing program?
Yes. Most engagements start from what dealers receive today and update it for digital activity.
Do you set reimbursement rates?
You decide rates and budgets. We help structure eligibility and evidence so the program is workable.
Other services
- 02
Dealer participation
Outreach, education, onboarding and activation across your dealer or distributor network.
- 03
Digital marketing execution
Campaign planning and execution, with every channel evaluated against the applicable program.
- 04
Compliance verification and reporting
Available independentlyReview advertising evidence against program requirements, flag exceptions and report execution.
- 05
Claim submission assistance
Ends at submissionRequirements review, document preparation and help submitting to the correct manufacturer or distributor.
Book a consultation
Let’s look at your program together.
Tell us where your program stands today. We’ll follow up to schedule a conversation about program design, dealer participation, compliance or claims support.